The voice of a global company.

Client: SPX Service Solutions

Assignment: Brand Positioning Campaign (print)

Audience: Automotive Industry (Americas/Europe)

Headline/Creative:
ANY ROAD. ANYWHERE IN THE WORLD. | SPX

Secondary/Supporting Statement:

Tools & Technology, Keeping The World’s Vehicles on the Road.

Axis CrossMedia created this powerful brand positioning statement and and accompanying print campaign uniquely suited to SPX Service Solutions.

Any road-bound motor vehicle that has been serviced at a dealership anywhere in the world, has been impacted by the tools and technology developed by SPX Service Solutions. No other company can make a statement like this in a meaningful way, which is the benchmark of a solid brand message.

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